Last updated 25 July 2026
I run my own analytics on this site so I can tell which projects people actually want. I record page visits, which sections you scroll to, whether a clip played, which buttons you press, your country and city, and your device type.
No analytics identifier is stored on your device. To count returning visits within a day, your IP address and browser string are combined with a secret that changes daily and turned into a one-way hash. Your IP address is never stored. It is used to derive that hash and to look up a country, then discarded. The hash cannot be reversed, it stops matching you the next day, and the id that groups your visit into a single session is derived from it on the server rather than kept in your browser.
One thing, and only in one case:
tl_ref, a cookie set only if you arrive through a short link like /tt or a URL ending in ?ref=. It holds a channel name such as “tiktok” so I can tell which platform sent you, it contains no identifier, and it expires after six hours.That is the whole list. No analytics cookie, no advertising network, no third-party tracker, no cross-site tracking, and no profile of you. Clearing site data removes it.
I’ve kept this deliberately minimal so it stays within the usual exemptions for anonymous first-party analytics rather than relying on a consent banner. Different countries draw that line in different places, so if you think your local rules require more from me, email me and I’ll fix it.
If you give me your email for a project, I store the address, which project it was, and the date. I use it to send you one email, when that project launches. I don’t sell it, share it, or add you to any other list. I get a notification containing your address when you sign up, so that it reaches me. Nothing else is forwarded anywhere. Email me and I’ll delete your address, or send you everything I hold on you, within 30 days.
Links out to TikTok, X, YouTube, Instagram, Threads, GitHub and Telegram are governed by their own policies.
Analytics events are summarised into daily counts every night. The individual events are deleted after 12 months; only the anonymous daily totals outlive that. Emails are kept until launch or until you ask me to remove them.
Anything at all, including deletion and export requests: hello@thatlev.com.